East

Understanding¡¤Leading¡¤Harvesting

Point ¡¡
¡¡

Telecoms¡¤Internet¡¤Computer¡¤Software¡¤Electronics¡¤Semiconductor¡¤Hi-Tech¡¤Investment

 
EP View Research ¡¡ ¡¡ ¡¡
EastPoint's view on hot topics in China

China Telecom Restructuring

Why the telecom restructuring?

How¡¯s the telecom restructuring?

Carrier landscape after the restructuring

Opportunity behind the restructuring

Outlook of three carriers after the restructuring

China Telecom Carrier Update

China Mobile approved for TD-SCDMA network construction in 28 cities

China Mobile plans to invest RMB 100B (~US$ 15B) on GSM network expansion

China Unicom intends to invest RMB 100B (~US$ 15B) on mobile business in 2 years

China Telecom plans to spend RMB 80B (~US$ 12B) on CDMA business in 3 years

China Telecom collected bids for its CDMA network expansion

China Telecom Manufacturers

Chinese twins: Huawei and ZTE

iPhone in China

iPhone's deadlock in China

Why the telecom restructuring?

- Government (largest shareholder of all carriers) guided restructuring
- To develop a balanced carrier landscape: China Mobile dominated for too long, upset fixed
  carriers desperate to go mobile
- To issue three 3G licenses to 3 qualified carriers in a competitive telecom environment
- To leverage the current 2G networks and avoid duplicative investment
To top
How's the telecom restructuring?
Previously there were 4 large carriers: China Mobile, China Telecom(fixed line), China Unicom and China Netcom(fixed line), and 2 small carriers: China Tietong and China Satcom.

During the restructuring,
- China Telecom to acquire CDMA network assets and subscribers from China Unicom, and
  China Satcom's telecom business
- China Unicom to merge with China Netcom
- China Mobile to acquire China Tietong

To top
Carrier landscape after the restructuring
Three all-service (mobile+fixed) carriers will exist in the market
- China Mobile: 422M GSM subs, TD-SCDMA license mostly likely
- China Unicom: 129 GSM subs, 108M fixed line subs, 24M broadband subs, WCDMA
  license mostly likely
- China Telecom: 43M CDMA subs, 214M fixed line subs, 41M broadband subs, CDMA2000
  license mostly likely
To top
Opportunity behind the restructuring
- Huge opportunity for Telecom manufacturers
- China Mobile will upgrade its GSM network to EDGE, and it needs to build its nationwide
 
TD-SCDMA network
- China Unicom will upgrade its GSM network to EDGE, and to WCDMA/HSPA when 3G
  license is issued
- China Telecom will invest heavily in its current CDMA network, and upgrade to EVDO when
   3G license is issued
- China Telecom and China Unicom will increase CAPEX on fixed network and unified
  networks to gain competence again China Mobile
- Large market request for 3G and multi-mode devices
To top
Outlook of three carriers after the restructuring
China Mobile:
- Largest carrier globally in terms of both sub and market value
- The mobile giant will still dominate for at least 3 years
- Pro: huge sub base & first mover in China 3G area
- Cons: TD-SCDMA is less mature in technology and commercial operation

China Unicom
- Pros: large GSM sub base; technical evolution from GSM to WCDMA to LTE is clear and
  well-supported
- Cons: have to compete with giant China Mobile for high end subscribers

China Telecom
- Pros: cheaper CDMA EVDO upgrading cost
- Cons: limited mobile operation experience; difficulty in increasing subscribers; weak
  CDMA eco system
To top
China Mobile approved for TD-SCDMA network construction in 28 cities
- Ministry of Industry and Information Technology has allowed China Mobile to build TD-
 
SCDMA trial networks throughout China
- Currently China Mobile's trial networks exist in 10 cities
- It will create a preliminary nation wide TD-SCDMA network, even though it¡¯s still called
  ¡®trial¡¯
To top
China Mobile plans to invest RMB 100B (~US$ 15B) on GSM network expansion
- The amount of investment is much higher than that in TD-SCDMA construction
- China Mobile won't rely on TD-SCDMA solely
- China Mobile hasn't given up its intent to acquire WCDMA license
- The GSM expansion will give China Mobile further advantage over other two carriers
- The investment will build foundation for launching large scale mobile broadband service
To top
China Unicom intends to invest RMB 100B (~US$ 15B) on mobile business in 2 years
- Most of the investment will be 3G (WCDMA) related
- China Unicom targets 1/3 3G market
- CU needs to address the issues of merger with China Netcom and the convergence of its
  mobile and fixed line business
To top
China Telecom plans to spend RMB 80B (~US$ 12B) on CDMA business in 3 years
- The CAPEX will focus its current CDMA 1X network expansion, EVDO evaluation and
  device purchasing
- China Telecom targets 100 millions CDMA subscribers (current figure is 43M)
- The difficulty is how to attract enough subscribers, facing the fact that first time
  subscribers are scarce and the competitors are strong
To top
China Telecom collected bids for its CDMA network expansion
- The bid include CDMA network expansion in 81 cities
- Bidding price announced: Alcatel Lucent RMB 14B, Nortel 12B, ZTE 8B£¬Huawei 0.69B
- Huawei¡¯s super low bidding price reflects that it's eager to expand its share in China CDMA
  market
- China Telecom will leverage Huawei¡¯s low price to bargain with other manufacturers
- Final result will be issued around the beginning of September
- This is only the first round of China Telecom¡¯s CDMA network expansion
To top
Chinese twins: Huawei and ZTE
- Huawei and ZTE rank in the 3rd and 7th places in global telecom market, according to
  Informa
- Core competence: HR cost advantage; competitive products; rapid market response
- Regional strategy: starts from less developed market, and goes for matured market later on
- HR cost advantage: R&D personal cost: 25k US$/y for Huawei & ZTE, 200-300k US$/y for
  European peers
- Competitive products: focusing on key functions, removing dispensable functions; speeding
  up product upgrade
- Rapid market response: shortened time to market; larger service team and faster customer
  feedback; customized technical solutions
- Risks: price war; high account receivable; global economy slowdown; high debt ratio;
  blockade by developed countries
- Huawei¡¯s specific concern: high account receivable (42% of revenue, in 2007)
- ZTE¡¯s specific concern: high inventory cost (62% of total cost, in 2007)
To top
iPhone's deadlock in China
- Apple eyed on huge China market for long, but the long negotiation with China Mobile
  hasn¡¯t yielded any solid result
- Driving forces: Apple needs to reach sales target and China Mobile wants popular handsets
  to maintain high-end customers
- The deadlock lies in Apple¡¯s revenue sharing model. China Mobile refused this model that
  Apple used with North America and European carriers
- Insiders said Apple agreed to give up the revenue sharing model and turn to handset
  subsidy model, meaning China Mobile will subsidize Apple for each iPhone sold
- Current issues focus on subsidiary amount, China Mobile¡¯s iPhone marketing promotion,
  TD-SCDMA support, etc.
- At present, 0.4M iPhone are being used unofficially on China Mobile's network
To top
¡¡
¡¡
¡¡
¡¡
¡¡
¡¡
¡¡

¡¡

Please leave your request/comment:

Email address:

Or email us for report request:
alan@eastpoint-consulting.com
Contact for general information:
info@eastpoint-consulting.com

All rights reserved, EastPoint